Spotify’s MAP team participates in eight-week wellbeing challenge


The multi-market activation and planning (MAP) team at audio streaming organisation Spotify is participating in an eight-week wellbeing challenge in order to increase employees’ awareness of their own health, as well as improve team engagement.

The voluntary Body Age Challenge, provided by The Tonic, launched on 7 February 2019 for all 12 employees of Spotify’s MAP team, which is based between London and New York.

The challenge starts with a workshop, enabling staff to identify their individual healthy living priorities. This is followed by one-to-one consultations with a wellbeing coach, to gather qualitative and quantitative health-related performance indicators; employees are then provided with a bespoke plan.

During the challenge, employees have continued access to a wellbeing coach and are further supported by daily motivational emails. At the end of the eight weeks, staff are re-assessed to monitor their progress, as well as to refine their wellbeing plan if needed, to ensure ongoing success.

Spotify currently supports the health and wellbeing of its 3,500 employees by providing healthy food options, fitness classes and gym discounts. The organisation also offers in-house wellbeing courses, with health and wellbeing information available to all staff via an internal training programme.

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Alex Faust, team leader, MAP team at Spotify, said: “Going into 2019, we wanted to do something that made us more aware of our health and wellbeing, something that engaged us as a group. Spotify is extremely supportive of wellbeing initiatives, running many of [its] own in-house schemes to support all team members, and approved the MAP team’s participation in the Body Age Challenge.

“The process has been quite surprising. It has got us thinking more about what we are eating at work and at home, it has got us planning exercise into the working week, moving more, walking more, it has got us talking about healthier living as a group. I’m really looking forward to seeing the results and hope we can continue to support each other as a team, as it’s brought us closer together over such an important aspect of our lives.”