Rocco Forte Hotels launches engagement programme

Hotel chain Rocco Forte Hotels has introduced a new employee engagement and happiness programme across its global portfolio.

Established by Sir Rocco Forte and his sister Olga Polizzi in 1996, Rocco Forte Hotels consists of 15 hotels and resorts located in Belgium, Germany, Italy, Russia and the UK, employing more than 1,600 members of staff.

Launched in conjunction with The Happiness Index, a platform that helps businesses to measure the key employee engagement and happiness drivers to power their people strategies, the hotel chain will use the neuroscience-backed tools to allow its staff to offer feedback on how they are feeling whenever and wherever they want.

It is also able to analyse in depth employees’ cultural health to support each individual hotel.

The platform offers more than 20 pre-built neuroscience-backed surveys, with the data available in real-time to highlight key drivers to prioritise, as well as providing insight on how to take action.

Forte said: “To my mind, how we succeed is as important as what we achieve. We believe it is important to treat your people, partners and suppliers as well as you treat your guests. Not only is it the fair and correct thing to do, but it also makes business sense.”

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Jan Nielsen, vice president of group HR and operational support at Rocco Forte Hotels, added that, despite the global Covid-19 (Coronavirus) pandemic proving “incredibly tough” for the sector, senior leadership has continued to keep staff at the heart of the business.

“All our hotels run independently rather than as a chain operation and we know that our people are an amazing source of new ideas and energy. Creating a long-term strategy with The Happiness Index will enable us to better listen and understand how our people are thinking and feeling to drive a stronger people strategy within each of our locations,” she said.