Is your employee engagement survey working hard enough?

Is your employee engagement survey working hard enough?

Is your employee engagement survey really telling you enough about your employees and how engaged they are?

Surveys can be a bit of a minefield. Poorly phrased questions, too many questions or too frequent a survey altogether can cause respondents to rush through their answers or provide feedback of little value.

Left for too long and your employee engagement surveys may yield ineffective results and unusable insights over a long period of time.

However, done right they’re an incredibly useful tool to measure and monitor the sentiment of your team towards the business and their work.

So, how do you get them right? This is what we’ll explore in this article.

Why are employee engagement surveys important?

Employee engagement surveys play a pivotal role in understanding workforce dynamics. Amidst the pandemic, global engagement dipped but rebounded to a record high of 23% in 2022.

However, in the UK, merely 10% of employees feel engaged, while 14% are actively disengaged.

Uncovering the factors hindering connection and appreciation is crucial for organisational improvement. By addressing these insights collaboratively, companies can foster engagement, boost performance, and create a workplace where employees thrive.

Regular follow-up surveys ensure continual improvement and alignment with evolving employee needs.

What the research says and why these matters for your employee engagement survey

Insights from the 2023 CIPD Good Work Index, surveying over 5,000 UK workers, reveal compelling data for optimizing employee engagement surveys.

Notably, 69% find their work useful for the organization, while 45% are motivated by the company’s core purpose.

46% believe their work contributes to personal growth, and 50% feel time flies at work.

Understanding such sentiments is vital for tailoring engagement surveys, as they serve as benchmarks for organisational analysis.

Leveraging these statistics, businesses can gauge employee perspectives and refine strategies, fostering a work environment where individuals feel valued, motivated, and aligned with overarching goals.

How does all this translate into a successful survey? And what should your survey include?

For more, read our full article on our favourite employee engagement survey questions.