Kellogg's offers a number of family-friendly perks to its workforce.

Ahead of last year's legal changes, Kellogg's carried out a review of its maternity policy.

It already offered a generous package, with women on maternity leave receiving 18 weeks on full pay followed by 21 weeks on statutory maternity pay.

Dave Lowe, compensation and benefits business partner, says: "The only change was to fund childcare vouchers [during additional maternity leave]."

The company also pays employer pension contributions up until week 39 of maternity leave.

Legally, women are entitled to 10 keeping-in-touch days while on leave, which are growing in popularity.

"Both the business and women on maternity leave have said they are useful," adds Lowe.

Moreover, some of its factory sites hold family days and every Christmas Eve, staff and their children are invited to headquarters for a carol concert.

Anyone can request to change their working hours, and parents can 'bank' savings for childcare vouchers, which are converted once parents have selected a provider.