More than half (52%) of HR professional respondents feel that leadership buy-in is the biggest obstacle to strengthening an organisation’s culture, according to research by CultureIQ and HR.com.
Its Employee culture: a closer look report, which surveyed 579 HR professionals, also found that 83% of respondents believe that c-suite executive leadership staff set the direction for culture at their organisation, with only 27% believing that employees set the direction for organisation culture.
The research also found:
- 73% of respondents believe that corporate culture drives competitive advantages for their organisation.
- 33% of respondents rate their organisation’s culture as average.
- 55% of respondents managed their corporate culture using employee engagement surveys, 29% utilise culture committees and events, while 20% use employee resource groups.
- 56% of respondents feel that culture is not actively managed due to a lack of leadership support, although 45% cite that there are not enough time or resources to manage culture.
Greg Besner, chief executive officer at CultureIQ, said: “Streamlining [organisation] culture is an ongoing process and HR departments and [senior] executive leadership are critical components in forging an engaged and productive culture.
“Culture is defined by leadership and employees want to be led by example behaviour. It is critical for the bottom line that leaders actively manage culture.”