VoCoVo appoints new chief people officer

Retail communications firm VoCoVo has appointed Dan Creed as its new chief people officer to support its continued global expansion and commitment to delivering exceptional customer experience.

Joining the C-Suite, Creed will drive VoCoVo’s people and culture strategy, accelerating initiatives that enhance organisational alignment and support sustainable global growth.

In the role, Creed will focus on strengthening employee engagement, wellbeing and talent development to foster a high-performance culture that scales in line with the firm’s continued expansion and growth plans.

Creed has 25 years of HR leadership in scaling technology businesses such as TM Group UK and Celesio. He joins from CV Library, where he served as people and culture director, and led its HR strategy through a 50% growth in headcount in two and a half years.

Creed said: “Fast-growth opportunities are where my passion lies, and VoCoVo is an incredibly exciting phase of growth. The business has already invested heavily in its people, building a highly talented and engaged team. My focus now is to build on that foundation, strengthening VoCoVo’s high-performance culture and implementing the frameworks and tools that will help our people thrive.”

Beth Worrall, chief executive officer at VoCoVo, added: “VoCoVo’s strength comes from the talent and passion of our people, and I’m thrilled to welcome Dan to the team. [His] experience and expertise will be invaluable as we continue to evolve, grow and lead the way in connected retail.”