Almost a third (31%) of HR and benefits professionals said improving employee experience and engagement is their top priority for 2025, and that salary sacrifice car schemes are a big part of this, according to Tusker.
The salary sacrifice car scheme provider surveyed 100 HR and benefits professionals for its Driving loyalty through electric cars report. It found that 43% of respondents rated salary sacrifice car schemes as high or very important to their benefits strategy.
Almost two-thirds (63%) of those who offer salary sacrifice car schemes do so with the aim of making electric vehicles (EVs) more affordable for their employees. More than one-third (38%) cite NI contribution savings as a major reason for implementing a scheme, while 37% view it as a cost-neutral benefit.
Nearly half (47%) channel savings from the scheme back into the business or other employee benefits, and 23% choose to share the savings directly with employees, subsidising the cost of vehicles and making the benefit more accessible.
In addition, 20% identified that supporting recruitment and becoming an employer of choice was also a major focus for them during 2025.
Cheryl Clements, head of business development at Tusker, said: “With only 14% of employers expecting to offer pay rises above 4% in 2025, the pressure is on to provide benefits that make a real impact. Salary sacrifice car schemes, particularly those that offer EVs, are increasingly being seen as a cost-effective way to deliver value to both employers and employees. They help employees manage their budgets more easily while offering a benefit that genuinely improves their lives.
“As employers look for smarter ways to engage and retain their people, benefits need to be both meaningful and sustainable. Salary sacrifice car schemes tick both boxes, offering employees greater financial security while supporting greener choices. It’s a benefit that truly reflects the changing priorities of today’s workforce.”
