Janine Sparks, reward manager – employee benefits at British Airways (BA), speaks to Debbie Lovewell, deputy editor of Employee Benefits, about positioning the pension scheme as part of a total reward strategy.
Sparks points out that the pension is a major investment by the employer, but is often only appreciated as an employee nears retirement.
To help engage younger staff with pensions, BA worked with a communications agency to help get the pensions message across. As a result, BA saw tremendous feedback and results for the work it did on its pensions communications.
BA has reached its auto-enrolment staging date, so Sparks shares her top tips to make the process easier, including why a sense of fun is so important.
Debbie Lovewell-Tuck is a business journalist with 20 years’ experience specialising in pay, reward and HR. She joined Employee Benefits as a reporter in 2003, before becoming editor in 2015. Debbie is also responsible for editorial content across Employee’ Benefits events, including Employee Benefits Live and the Employee Benefits Awards, as well as hosting Employee Benefits’ webinars.View full profile
