Case study: Finnforest UK

When timber supplier Finnforest UK introduced a salary sacrifice arrangement for bikes in September 2005, it was aware of the importance of communication.

Sue Culverhouse, HR administrator, found that filtering information through line managers was the most effective communication process.

"Although leaflets were produced, we found that educating management at the very beginning on the implications of a salary sacrifice scheme, mainly focusing on who can take part and how much it costs [was most effective]," she explains.

Providers came in and set up stands so staff could also speak with them during breaks. And easy-to-read paperwork detailing the tax issues was produced for employees.

Even though other benefits had previously been offered through salary sacrifice, Culverhouse was reluctant to rely on employees to remember the rules, "We gave out leaflets as a back up really."