According to the Employee Benefits/Towers Watson Flexible Benefits Research 2014, the vast majority of respondents (83%) now use an online portal to communicate flex to their employees.

In 2013 and 2012, this communication method appeared in third place.

Employers are also increasing their use of new media, such as mobile phone apps and social media, to communicate flex, although this is from a relatively small base.

More traditional communication methods also remain popular, with three-quarters of respondents placing written detail on their internet or intranet site, 74% using the offer letter or starter pack issued to new joiners, and 64% using leaflets, brochures or booklets.

This is in line with previous years, when these three options consistently topped the list of popular flex communication methods.

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Read more of the Employee Benefits/Towers Watson Flexible benefits research 2014

Debbie Lovewell-Tuck is a business journalist with 20 years’ experience specialising in pay, reward and HR. She joined Employee Benefits as a reporter in 2003, before becoming editor in 2015. Debbie is also responsible for editorial content across Employee’ Benefits events, including Employee Benefits Live and the Employee Benefits Awards, as well as hosting Employee Benefits’ webinars.View full profile

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