Helphire Group has introduced an employee assistance programme and is allowing employees to make contributions into their defined contribution (DC) pension scheme via salary sacrifice following a benefits review.

The provider of accident management and replacement vehicle services has also harmonised its voluntary benefits offering across its 32 sites to provide a nationwide scheme for the first time. Staff can now take advantage of discounts on leisure, retail and healthcare services online 24/7. The online system also includes local perks.

Sean Morris, group compensation and benefits manager, said that interest in the company pension has increased following the decision to allow staff to sacrifice contributions, although he has yet to obtain final take-up figures. National insurance savings made by the company are being passed back to employees' pensions.

The new perks follow a benefits review triggered by the recent growth of the company to becomes a FTSE 250 player with more than 2,700 employees.

Morris said: "The recent review of the group's overall approach to reward has been prompted by our significant growth and the need to increase the organisation's ability to recruit, as well as improve retention and reduce turnover."

Last year, the company also gave staff an allocation of free shares dependant on the organisation's performance.