Health Shield advertising campaign extols benefits of health cash plans

Health Shield has launched its latest creative advertising campaign entitled ‘We’ve Got You Covered’. The ‘back-to-basics’ advertising aims to highlight the benefits of implementing a health cash plan while showcasing the company’s products and excellent customer service.

The advertising incorporates the Friendly Society’s family of Health Shield characters.

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Philip Wood, executive director of sales and marketing at Health Shield, said the campaign was designed to remind the company’s audience — whether a member, an intermediary or a human resources professional — that Health Shield provides a health cash plan that meets their needs.

Alternatively for more information about our Health Cash Plans call us on 01270 588 555.