How Tusker’s salary sacrifice schemes support businesses in meeting their sustainability objectives, while delivering real employee value

In recent years, Environmental, Social, Governance (ESG) and Corporate Social Responsibility (CSR) have become core business frameworks, shaping how leaders make decisions, measure risk and improve the ethics of their operations. With consumers, employees and stakeholders all holding organisations accountable over sustainability claims, it has become essential to find ways to improve corporate impact. One key way to do this is to adopt low-emission fleets, which can greatly reduce company carbon output while also boosting employee engagement.

To achieve greener fleets, many companies are turning to electric vehicle (EV) salary sacrifice schemes. Why? They encourage sustainable driving through an excellent employee reward, offering both employers and staff significant savings. Tusker, the UK’s leading car benefit provider, continues to demonstrate how an innovative approach to mobility helps businesses meet their net-zero targets, while simultaneously offering inclusive and affordable car benefits to their workforce.

Salary sacrifice - A smarter, more inclusive route to fleet electrification

The transition to an electric fleet can feel scary. And that’s understandable - it can be a costly and complex process - which is a struggle for HR teams to implement, especially when so many have little time and mounting budgetary pressures. However, with Tusker’s car benefit scheme, the process is greatly simplified, merging sustainability with cost efficiency and ease.

The benefit works by allowing employees to give up a portion of their pre-tax salary in exchange for a new, fully insured and maintained car. This arrangement provides employees with tax advantages and delivers cost savings for both employers and workers through reduced National Insurance contributions. Businesses can then choose to adopt EV and Ultra Low Emission Vehicles (ULEVs), enabling quick and easy reductions in company carbon output.

Through Tusker, monthly reductions also cover the car’s insurance, road tax, maintenance, and breakdown cover. This means EVs are not only more affordable and manageable than negotiating a deal on the high street, but also help employers electrify fleets with ease. With 25 years of experience supporting the fleets of global corporations, SMEs and public sector bodies, the Tusker team ensures flawless transition to green fleets. From onboarding to communications, the process is designed to be effortless and effective, removing the burdens HR and payroll teams normally take on when changing fleets.

Additionally, the scheme also widens access for employees compared to traditional company cars. As long as the employees’ post-salary sacrifice earnings do not fall below National Minimum Wage, any permanent members of staff have access, helping employees with less cash access new, electric cars. This helps boost inclusion and mobility across organisations, while helping HR meet ESG targets.

Achieving carbon neutrality for every driver

Tusker calculates the emissions for every vehicle it provides based on mileage and offsets using verified carbon offsetting schemes for the lifetime of the contract. As a result, even EV drivers benefit from carbon neutrality, as Tusker offsets each electric car on the worst-case assumption of every EV being charged with non-green tariffs. This also provides statistics which can be used for transparent ESG reporting - demonstrating the scheme’s social and environmental impact to employees, consumers and the boardroom.

Case studies - Sustainable benefits in action

Across all sectors, organisations are partnering with Tusker to meet sustainability objectives, while offering a great perk to employees which offers significant savings and improved mobility. Recent examples include PepperMoney and Reed.

The financial services firm PepperMoney introduced Tusker’s EV scheme as part of a wider ESG initiative to promote environmental responsibility and employee wellbeing.

Project Manager Sophie Alcock explained, “We wanted to promote environmentally friendly initiatives and help our employees transition away from petrol and diesel vehicles. The EV scheme was a natural fit, and Tusker’s offering stood out as the right choice for us.” Within the first three months, nearly 40% of eligible employees logged in to explore the scheme, seeing strong uptake. Many employees also praised the ease of using Tusker’s website and the speed of delivery.

Meanwhile, Reed, a leading British recruitment firm, adopted Tusker’s EV salary sacrifice arrangement to combine carbon reduction with employment engagement strategies. With over 4,000 staff nationwide, Reed needed a reliable, scalable provider with speedy delivery and generous lifestyle protections - and Tusker delivered. Natasha Litchfield, reward advisor at Reed, said: “When we started looking for another provider, Tusker stood out as having the systems and experience to be able to deliver the levels of service we need.” The scheme launched on time with strong uptake, even becoming part of Reed’s internal recognition programme, where top performers are rewarded with a Tusker EV “Golden Ticket (entering a prize draw for a luxury EV).

Both these examples emphasise how Tusker schemes help diverse businesses modernise their benefits and their fleets, supporting environmental impact while improving the overall employee experience.

Driving sustainability through your benefits offering

As environmental expectations rise, businesses must invest meaningfully in sustainability, not just for show. A Tusker EV salary sacrifice scheme provides measurable results - reducing emissions, supporting financial wellbeing and demonstrating authentic climate leadership.

In 2026 and beyond, fleet sustainability is about more than vehicles, it’s about values. With Tusker, companies can drive both forward.

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