case studies – Page 3

  • Case Studies

    McDonald's had own bike scheme

    2012-04-29T23:00:00Z

    McDonald’s Restaurants ran a bikes programme in May and June 2007 in response to staff feedback. Its ‘On your bike’ scheme, which was not part of the government-sponsored bikes-for-work scheme, enabled staff to buy a range of bikes and accessories at discounts of up to 60%.The restaurant chain has 70,000 ...

  • Case Studies

    Virgin staff offered bike choices

    2012-04-29T23:00:00Z

    Virgin Media launched its first bikes-for-work scheme, Ride2Work, in November 2011 after a staff survey showed it was the most popular choice of possible new benefits.The telecoms firm gives staff a range of choices at the end of the scheme’s hire period. At the end of the 12-month contract, ownership ...

  • Case Studies

    Octopus reaches out for bikes for work take-up

    2012-01-03T00:00:00Z

    ?When Lisa Hamill joined marketing and PR company Octopus Group as HR director two years ago, she set out to revive the firm’s salary sacrifice bikes-for-work scheme.The company started promoting the scheme in March 2011 as the weather improved, using its intranet to explain how it worked and outline the ...