Projectlink Motivation has re-branded as Grass Roots Projectlink and is now operating as a division of Grass Roots UK.
The recognition and incentives business was acquired by Grass Roots Group in 2003. Managing director Ian Horsham, who joined Projectlink in August 2007, will continue to lead the organisation.
The Grass Roots Projectlink client base includes organisations such as Centrica, Aviva, Novartis, and Marks and Spencer.
Horsham said: “Projectlink has been a part of the Grass Roots family for nearly eight years now. Our clients are very comfortable with this and we feel the time is right to reflect this comfort in our name. The change has been the catalyst for us to bring all our recognition and incentive talent into one team with a very clear focus.”
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