73% of employers think their benefits meet employee needs

benefits meet employees’ needsEmployee Benefits poll: Almost three-quarters (72.7%) of organisations think that the benefits they offer meet employees’ needs, according to a survey of Employee Benefits readers.

Meanwhile, 13.6% do not think that the benefits they offer meet employees’ needs while the same number were unsure either way.

Last month, Employee Benefits reported that although 59% of HR professionals say their organisation’s benefits meet individuals’ needs, only 28% believe this to be true on an unconscious level, according to a neuroscience-approach survey by Aon.

Its 2023 HR future focus survey measured both conscious and non-conscious responses to ascertain what respondents truly think about their current and future people challenges using its neuroscientific listening tool Reflection. The difference between the scores revealed a cognitive dissonance gap between what people say and what they think.

The survey found that 53% gave a traditional answer in agreement that employees understand their total reward package, while the neuroscientific score suggested that only 25% agree with this.

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Nathalie Hyatt, strategy principal, Health Solutions UK at Aon, said: “Employers tend to use traditional surveys when carrying out employee listening exercises and employees themselves answer these types of surveys using their conscious mind, thinking about the question asked and often giving a considered response. But these responses may be influenced by a number of mindsets: from being strategic in their answers, secretive or even disinterested or disruptive.

“For instance, when looking at results across the survey as a whole, neuroscientific responses differed by as much as 39% compared to the traditional survey. Using neuroscience technology to listen to employees is a key way for employers to have clarity and confidence to make more informed decisions and create meaningful action plans to deliver better employee experiences.”