GFK Group to launch global HR tool

Market research organisation, GFK Group, is to launch a global online HR, compensation and performance management tool.

The product, TalentReward, which is provided by Towers Watson, includes a range of HR services designed to help employers with their performance management process, pay and career planning.

GFK Group will launch the product in February 2014 as a pilot project in a range of countries with approximately 5,000 employees. The compensation-planning module will go live in March 2014, with the full product set to be rolled out in GFK Group’s remaining countries later in 2014. 

Joerg Duerrbeck, head of compensation and benefits at GFK Group, said: “We have selected the set of TalentReward modules to help us support our global core HR processes related to performance management, compensation and talent management with an online tool.”

Paula Robertson, HR technology lead for Europe, Middle East and Africa at Towers Watson, added: “We are thrilled to have been selected by GFK to provide performance, compensation and career management solutions for the vast majority of its employees around the world.

“It is an exciting new project and we believe our TalentReward product can add real value to the business and employee experience.”