Does generation Y really communicate differently?
However, there is growing evidence to suggest the increasing proliferation of smartphones is facilitating how all ages (and generations) communicate.
Indeed, I would argue that there is growing expectation from all ‘groups’ to be able to work more flexibly and therefore will rely more on their smartphones, tablets [and so on], and the applications that come with them. So, although I agree that communication is still an ‘art’, the science of communication does, and will, have an influence.
Suna Bull, Sutton Winson